Icon is design experience
Good design solutions make good impressions
Iconmancer is a design firm founded in 2004 by Carlos Hooper. Its mission is to solve visual communication initiatives by producing creative graphic design solutions. From concept to delivery, from branding to UX, the work produced has been practical and proven, and of the highest quality. Icon customers can expect an honest, personal, and effective delivery of original work.
Guiding principles
The brand logo, with its two components, reflects my guiding principles. The first component is the logomark (symbol) is a griffin. A griffin is a legendary creature with the head and wings of an eagle and the body of a lion. The front legs have talons like an eagle, and the body, tail, and back legs are like a lion. This is the symbolism: in heraldry griffins are used to denote strength, courage, and leadership. In medieval times, the griffin was seen as a symbol of the two natures of Christ. The eagle half of the griffin represents Christ's divinity, while the lion half represents his humanity.
icon·man·cer
The second component is the logotype (name), Iconmancer, is a name that has the following roots. Icon means a graphic mark that conveys information. Mancer means the practice of using methods to gain knowledge. Therefore, the name Iconmancer is a good definition of what a graphic designer does: communication through visual symbols.
Testimonials
I respect my clients and consider them partners. My goal is to provide useful and unique solutions. As a result, the final product is better and more enjoyable. My work has been published in a few countries, in different languages, all while picking up a few awards along the way. These are just a few of the comments I have received:
“Making something out of nothing. You were able to take those photographs, which were close to nothing, and turn them into something. You turned the idea into something wonderful. You do such beautiful work! This looks stunning, absolutely beautiful! Great job!”
Jill A.
“Thank you for providing options/concepts with quick turnaround. Again, I think you’ve done an outstanding job of delivering a presentation for the app that is spot-on, given the conversations around this effort. This collaboration has been a great experience for us, and we greatly appreciate the partnership with you.”
Mark A.
“I just wanted to let you know that I have so many emails coming in about the new website (we even received an email from some folks in Brazil this morning) complimenting us on how wonderful it looks. ”
Anne E.
